Home' Australian Industry Group Exporters Guide : Exporters Guide 2016-2017 Contents 95
The Australian Industry Group Exporters Guide 2016–2017
asmania is enjoying an increase in economic
growth and business confidence. Tourism and
hospitality, building activity and population
growth are all on the rise. The groundbreaking MONA,
Australia’s largest private museum, housing a collection
of antiquities and contemporary art, and the 2014
visit by Chinese President Xi Jinping, have brought the
international spotlight on to the island state. With a
lower Australian dollar, international visitors, students and
investors are seeing substantial opportunities in Tasmania.
A thriving export sector is critical to ensuring future
economic growth. ABS figures show that Tasmania’s
trade exports increased by 12.6 per cent in the year to
April 2016. Over the same period, overall Australian trade
declined by 6.2 per cent.1
The challenge for Tasmania is not only to maintain its
impressive level of exports; it also needs to develop
its export base, increase the number of exporters and
produce more knowledge intensive products for export.
Activities in the world market have a strong bearing on
Tasmania’s trade performance. Therefore, Tasmanian
exporters must be responsive to the change necessitated
by these activities.
The Tasmanian Government provides resource assistance
to support new and established exporters to develop
their business in order to become an exporter and/or to
establish new markets. Through trade missions, inward
buyer programs, industry partnerships and connections
to an international network of export advisers, the
Tasmanian Government can help Tasmanian export-
ready businesses connect with international markets.
Trade mission opportunities for export-ready enterprises are
to be a part of Tasmanian delegations to emerging export
markets. In the past year, the Tasmanian Government has led
trade and investment missions to China (twice), Singapore
and Indonesia. In September 2016, Tasmania’s South Asia
mission will cover India, Sri Lanka, Singapore and Indonesia.
This activity will be followed by an East Asia Mission, including
Taiwan, Japan and South Korea. Government officers
have also participated in business sector–specific missions,
including to Malaysia and New Zealand.
The state government actively facilitates international
engagement with its key trading markets, as well as
seeking opportunities with emerging markets. Industry
partnerships formed through these engagement programs
also present trade prospects for Tasmanian enterprises.
1 International Merchandise Exports, ABS Cat No 5368.0 - April 2016.
The New Market Expansion Program is designed to assist
Tasmanian enterprises in planning and implementing
international and national marketing activities. The
program provides assistance for a range of activities,
from commissioning market research and business
matching services, attending trade exhibitions and
promotions, to travel to undertake marketing activities.
Assistance is available to eligible Tasmania-based small
and medium-sized enterprises with a sales turnover
of between $300 000 and $20 million, for approved
marketing activities related to developing new
international and national markets. The program also
supports industry associations or groups of companies
working collectively on new market and export
The Tasmanian Export Awards recognise excellence
in exporting by Tasmanian enterprises, and are
acknowledged as one of Tasmania’s prestigious industry
awards. The awards play a key role in the development and
enhancement of the export culture in Tasmania. Exporters
can enter in a number of categories, and the overall winner
is awarded the Minister’s Exporter of the Year Award.
All category winners progress as national finalists in the
Australian Export Awards, competing against their peers
across the country, with winners receiving national
recognition for their international success.
The Inward Buyer Program introduces buyers and influencers
from both domestic and international markets to Tasmania,
facilitating trade interaction with relevant Tasmanian
suppliers, as well as promoting the Tasmanian brand.
Export Ready Workshops are offered periodically to
assist Tasmanian enterprises to develop their exporting
knowledge and skills. Programs are designed to meet the
needs of a specific industry sector and/or market.
Tasmanian enterprises can access further export
information from the Department of State Growth’s
website (www.stategrowth.tas.gov.au). The export advice
section provides an overview
on assistance currently
available from the Tasmanian
Government, including access
to ABS Tasmanian export
statistics, promotional material
and useful links for valuable
resource information for
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